Ferrero Rocher Encourages Sales By Leveraging Native To Promote An Upcoming Tasting Event At Christmas

Food & Beverage

Strategy

The brand encouraged people to purchase Ferrero Rocher as a present both off and online. Through our Native Outstream format, the brand was able to drive mass awareness of their event at Westfield as well as divert traffic to their Amazon purchase page. By targeting a strict whitelist as well as Women 30-54 we were able to optimize and target the right audience accordingly

Audience—

International, United Kingdom, Women

Campaign Goals—

In-Store Foot Traffic

Ad Format—

Video

Creative Type—

Short-Form Video

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